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THE 'REAL' ME… and why I am NOT a ‘health coach’

I woke up this morning (Tuesday 21st February 2017) as if from a dream with the following words on the tip of my tongue. Literally. I was scrabbling in my ‘eyes-half-open-sleepy-state’ for a pencil and notepad (yes, it had to be a pencil I hate writing in pen!) to put them down on paper before they left my mind with the morning light.

“I am a creativity coach. I work with people who have lost their mojo for life and want to access their innate creativity. I believe we were all born to create. I believe the essential ingredients for deep lifelong creativity are exactly the same for everybody: curiosity, courage, commitment, permission and trust - and those elements are universally accessible.

Moving towards a more plant-based wholefood diet is one of the key tools I use to optimise that process and set the body-mind magic in motion…”


Oh my gosh. When I re-read the words back to myself once written down, I felt euphoric. As if my mind and body had truly aligned and for the very first time and I was sharing 100% ME with the wider world. The resistance had gone and it was like my heart was saying ‘finally, you figured it out!’

By mid morning I had already updated my landing page and my social media accounts with this subtle- but oh so significant shift in words. My energy feels entirely different.. a huge lightness and I can’t stop smiling!

I realised I had been holding so much back from you all, because on some deeper level a voice inside still kept telling me that you were only here for the recipes and I shouldn’t stray too far from that as I am ‘health coach’ after all. Of course creating recipes was how Including Cake first began it’s life and indeed it is still a huge part of my world- arguably the biggest catalyst to literally EVERYTHING my life now is.

My biggest drivers in life are creativity and curiosity and that is not limited to recipes and mindset brain dumps. There are so many more things that make me ’come alive’ that I haven’t really dared share so much with you, things such as… making dreamcatchers, pole fitness, graphic design, yoga, sharethelove letters, handstands, dreaming about micro-houses, exploring other cultures, going barefoot, and so much more…

A handstand in wellies during a winter walk whilst volunteering at a Buddhist Meditation Centre.

I realised in hindsight that labelling myself a ‘health coach’ was maybe the most detrimental thing I could have done.

But I had no idea what to call myself back when I began my health coach training with IIN in 2013 (which I totally loved by the way). So when people asked me ‘what do you do?’ (to be honest I still sometimes struggle with this part as my mind floods with all the things I love and I end up rambling like an excitable child) I would simply adopt the answer ‘health coach’ as it felt the most obvious thing to say… but I would cringe inside when I then heard people say to others in the room ‘Ooooh you should speak to Jo, she’s a nutritionalist’. I have nothing against nutritionalists, but I am quite simply not one- I am a full on creative with ADHD tendencies- I barely weigh my ingredients for recipes let alone know the technical stats! I see big picture. I work on intuition. 

I found that people were coming to me for help with their 'nutrition' issues and whilst of course I cared and wanted to help, I had no desire to coach specifically around it, it wasn't my passion. My heart did not reside there.

So I took a back step. I felt overwhelmed and confused. I told myself that maybe I wasn't cut out to be a coach after all. Maybe I should focus on my other endeavours such as Wholeplus and my design business.  I lost confidence as a coach as I couldn't see the bigger picture laid out for me.

The label I had created for myself was now my barrier...

A few weeks ago, early in the New Year, when I was reading Big Magic by Elizabeth Gilbert (incredible book by the way!), it triggered a huge insight. I resonated so strongly with the message of ‘creativity’ in the broadest sense that I knew this is the direction I needed to actively venture. 

So here I am. A creativity coach… and I can’t wait to explore more deeply with you how that will manifest now that I am allowing myself to ‘own’ that title. Yep I’m owning it. Gonna wear it like a badge. ;-)

So, what does all this have to do with a plant-based wholefood diet…

Aha… sooooo much more than I ever realised, even though it’s directly been my own experience. Yep, another huge moment of realisation that hit me smack in the face!

I put the following question out into a few Facebook groups not knowing what would show up…

“Is anyone else here vegan? (or maybe even vegetarian, or have cut sugar out and switched to a wholefood diet). I'm doing a bit of research and I'm very curious to know- have you felt more creative since making the transition? 

I got so many responses, and to my joy, about 80% said they did indeed feel more creative!  These were some comments:

I went vegetarian the beginning of last year and have gone vegan this month, I have to say my creativity has increased! I am drawing and painting again, something I haven't done in a long time. Also in the way I am being creative in my wardrobe and dressing more how I want too!

Yes! absolutely it has! I have been vegan just over a year and it has had a positive impact on all areas of my life. I think on a deeper level, I am more connected to the earth and I am more peaceful (unless I am poorly!) I have had more creative ideas and energy to make them a reality.

I am much more creative since going vegan. I'm not sure if it has to do with nutrition as much as living a more authentic and value based lifestyle. It has pushed me out of the dissatisfied way I had been living. I'm also more fearless, I try new things all the time.

I'm not vegan, but I feel like a brand new person when I go vegetarian. I am in the process of switching back. I've been eating meat for a couple of months, and I feel icky.

Same..... when I eat REALLY clean and am well hydrated I'm like this AMAZING person, So why oh why do I keep falling off the wagon.

I am much more creative since going vegan. I'm not sure if it has to do with nutrition as much as living a more authentic and value based lifestyle. It has pushed me out of the dissatisfied way I had been living. I'm also more fearless, I try new things all the time.

A vegetarian for 30 years, I then embraced a raw vegan lifestyle about 3 years ago which totally changed me. I suddenly felt connected with the earth, with nature, with life in a way I never had before. Alive, creative, excited.... It was transformative! 3 years down the line I don't eat a wholly raw diet any more, I eat a mostly vegan diet (eggs from my pet ducks when they're laying) but with a high proportion of raw because when you eat raw foods you really feel the life-force, the energy, of those foods going into your body and it's wonderful

I can certainly relate to this. I’ve metamorphosed from a bored meal provider into an enthusiastic, energetic and lovable (well my family believe so) server of wholesome foods. Ones creative energies seem to open up in so many areas of ones life.

Yes, not only in cooking but other ways too. I always have been the type to look outside the box anyway, but this perspective on life has changed the way I look at things even more.

 

It was truly beautiful, and so my understanding shifted more deeply once again... 

I coach creativity in the deepest sense of a life being driven more by curiosity than by fear (to take Liz Gilberts words, thanks Liz!) My primary tool in accessing this innate creativity is moving towards a plant-based wholefoods diet. A total mind body connection that can set the amazing magic in motion. I had been practicing it myself all along along without even realising it.

It’s not just comments on Facebook that align with this way of thinking. I began a little research and found various articles also alluding to this sense of creativity and connectedness... 

Not hard core science? No, maybe not. But in truth I am not looking for science- I am simply focussing on sharing the inspiration that I know in my heart and mind can create the deepest results.

I feel I still have so much more to say, but i’ll wrap this up for now and include my thoughts and inspirations on books, TED talks, quotes and anything else that lights me up as a separate article.

Still with me? Wow… you are super hardcore. So much love winging it’s way to you!

If this resonates with you and you’d like to connect. I am all yours- please reach out and message me with how you want to create your most powerful life and we’ll take it from there. Or if you are still not sure, but you know that your creative energy has been stirred within, I’m all yours too.


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